Does Your Social Media Help You Or Hurt Your Career?  

We live in a world of social media.
It can help you build your career.
Or it can kill it.
Do you know how to manage your social media to build your brand and jumpstart your career?

If you are like most Americans, you consume on average 2 hours and 24 minutes of social media every day. 

And in that process, you create content on social media daily - whether you realize it or not.

The content that you create and share impacts your personal and professional reputation.

Just as importantly, social media can help you find and land your next great job - if you know how to leverage it correctly.

You need to take control of your social media presence, so it showcases you as the professional you are. You also need to manage negative information about you that appears online - and which unfortunatley never goes away.  

So to guide you through this process, I've created an online course to walk you step-by-step through all your key social media pages, and show you how to use each one to achieve you specific personal and career goal.  

Here's What's In The 16-Module Video Course

  • Introduction - Quick Start overview of Social Media - Watch New Year. New You. New Job Summit presentation on Social Media.  And download your free copy of my Amazon book BRAND YOU! Master Your Social Media
  • Module #1 - Conduct a Social Media Audit - When was the last time you Googled yourself?
  • Module #2  What's In a Name? - Learn how to manage your professional name - hint: consistency is key
  • Module #3 - In the News - Use press releases to stand out in a Google search
  • Module #4 -  Track It! - Use Google Alerts to stay on top of the news so you have a reason to engage your future hiring manager
  • Module #5 - 6 Key Social Media Pages and How to Optimize Them - Take a deep dive into the 6 key social media platforms to build your brand long term - Facebook, Twitter, Instagram, LinkedIn, YouTube and Pinterest
  • Module #6 -  Find and Secure Your Social Media Pages -  Discover how to find and register your desired name on dozens of social media sites in a flash
  • Module #7 - Manage Your Social Media Pages Without Losing Your Mind - Thankfully, there is a good and fast way to post to all your social media platforms with the click of a mouse
  • Module #8 - Easily Logins and Passwords - This will keep you from pulling out your hair!
  • Module #9 - Manage Your Credit Report - Did you know that employers will check your credit report to decide if you are a reliable and responsible employee?
  • Module #10 - Spelling and Grammar Are Key - And here are tools to help you hone your skills to prevent being rejected from a job due to spelling and typos
  • Module #11 - Build Your Own Website - Learn how to find and buy your own domain name, and then build out a simple website to showcase your background, skills and experience
  • Module #12 - Start Your Own Consulting Company - It's a sneaky way to bypass the HB department and go right to the hiring manager
  • Module #13 - Manage Your Email to Look Like a Pro - Find out which email platforms are considered hopelessly old fashioned - and how to use your email signature to quickly and easily build your brand

Each module includes a detailed video walking you step-by-step through your social media journey, plus you will receive 4 valuable eBooks! 

You will get 21 information-packed videos to walk you quickly and easily through this valuable learning!

This course includes 4 bonus eBooks!  You will receive my ebook Master Your Social Media - which is available for sale on Amazon - but free to you inside the course. 

You will learn step-by-step how to build your own consulting company, and its website to showcase your skills.  It's the perfect way to bypass HR and contact the hiring manager directly to wow him with your skills and talents. 

You will also learn how to increase your tech skills for free or low cost.  

Plus there is a career guide and checklist to help you evaluable where you are on your job search ladder of success.    

And you get all this amazing content for just $47!

Manage Your Personal Brand Through Social Media So Opportunities Come To You! 
In today's world, it is tough to get a job.

There are hundreds of applications for each job you see posted on the job boards.

How in the world can you get noticed in the middle of all that?

It's easier than you think.

You position yourself as an attractive candidate through social media!of course!

Social media can be your secret weapon - or your downfall - depending on how you manage it.

So learn to master your social media - so it doesn't control your future.
Listen to what people are saying about the Above the Fold course

These stats demonstrate how important social media is in your career!


70% of employers routinely use social media to screen candidates for a job


43% of employers use social media to check on current employees - and 48% of those have found information that caused them to fire an employee


47% of employers won't consider  candidates if they can't find them online because they think they are hiding something negative


58% of employers routinely conduct social media screenings to look for confirmation of what a candidate claims on a resume


57% of employers have found something on candidates' social media pages that caused them not to hire the candidate


The key negative information that employers found that occasioned firing of emplyees were photos 40%, drinking and drug use 36%, discriminatory statements 31% and criminnal behavior 30%

Learn the 6 Key Social Media Sites You Need To Build Your Brand

My Coaching Services Are Recognized As Among The Best Anywhere!

I'm an industry-acclaimed expert, called upon almost daily to provide valuable insight and guidance to job seekers around the nation on numerous news programs, talk shows, radio interviews, podcasts, and in newspaper stories. I carry the message of personal branding to audiences around the country, and help people understand the importance of the hiring funnel, career success strategies, how to build an Above The Fold Resume, and so much more.  You will be benefiting from my personalized one-on-one guidance and mentoring, while taking advantage of all the valuable content I share daily in the media world. 



John Highland, CEO
I took Diane’s course and it was AMAZING. It changed my whole perception. Now I use my resume to present myself and my companies to investors.  And I better understand how to review and evaluate candidate resumes today.
Lyndie O’Toole, Data Marketing Strategist
I thought I was a resume expert, but I learned so much from this course  -it's a whole new positioning and communication strategy.  I am getting a  strong response to my new resume - and lots of interviews.

Jackie Perry, Event Planner/Promoter
I took Diane’s course and it blew me away!  I had no idea of how to navigate the online job search process.  But I followed her instructions, and have had great response from employers - really fast.
Henri Meistre - CEO And President, Brand Builder - Auto Capital Investment LLC USA
Diane has been a pleasure to work with. Clearly, she has been doing this for a long time and has incredible depth of experience and knowledge. Her advice and guidance has been professional, yet sincere and warm. Nothing is too much for her and she sticks to her promises in terms of timing and deliverables. I strongly recommend her services. Thank you Diane.  
Lyndie O’Toole, MBA - Enterprise Sales Growth Leader & Data-Driven Digital Marketing Solutions 
Diane brings her vast world-class expertise in branding and marketing to her students and clients embarking on job search, whether as a recent college graduate or an experienced worker re-inventing their career. Her practical advice and professional encouragement help instill confidence and shortens the process to "branding yourself into your dream job.
Daryl Palmieri, Interim Executive County Superintendent
I was able to hear Diane speak on the radio and she immediately sounded like someone who could help me find the job I was looking for. She not only helped revamp my resume but also provided me with great insight and guidance on how to best market myself. I’m happy to say that I just accepted a new job that I am thrilled about. Thanks, Diane for instilling confidence in me!
Victoria Lopez-Negrete – Partner Allen Austin – Venture Partner at MissionOG
I have known Diane for many, many years, she is a unique professional, with a rare combination of expertise, insight and work ethic that enables her to approach complex challenges and turn them into business opportunities. She can work on multilayered and multifaceted projects and bring them to successful fruition. Diane’s upbeat demeanor, can-do attitude and her strong human relations skills enable her to interface very effectively with many different constituencies; she is a caring person with a strong helping orientation

John Reilly – Business Development Executive
Diane was everything I was seeking in a resume writer, coach, and expert on branding yourself. She offered a great deal of time to my project as well as other career experts I could speak to while updating my profile. I really enjoyed our conversations and her insight into crafting a document that represents who you are as a professional. I highly recommend Diane and very happy I was able to work with such a skilled writer and technical expert in her field.
Victor Arnold – Marketing Research, Customer Experience, Insights and Analytics
Diane is an outstanding career coach and resume developer. Her passion and can-do demeanor is highly motivating and she isn't afraid to provide a nudge, in a supportive way, when necessary. Her counseling has helped me land several projects for my consultancy, and I can't wait to see what happens when she gives me a complete "Brand-You!" makeover.
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